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Showhomes Luxury Home Staging Launches in Potomac and Bethesda-Chevy Chase | Business

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Showhomes Luxury Home Staging Launches in Potomac and Bethesda-Chevy Chase
Showhomes Luxury Home Staging Launches in Potomac and Bethesda-Chevy Chase
'Home staging with a twist' comes to Close-in Montgomery County

POTOMAC, Md., Jan. 19, 2011 /PRNewswire/ -- Showhomes home staging is pleased to announce the grand opening of its newest location, Showhomes Potomac, serving the communities of Potomac and neighboring Bethesda-Chevy Chase in Montgomery County, Maryland.

Showhomes provides full home staging with fine furniture and qualified live-in home managers to keep formerly vacant houses in "show-to-sell" condition, ensuring optimal showings at a moment's notice. Business development manager Scott Cillay explained, "We breathe new life into vacant listings that previously failed to stir buyer emotion. Price reductions don't achieve this, and only leave sellers more vulnerable to lowball offers."

Showhomes' services are always free to Realtors® and extremely cost-effective for home sellers, who also save on utilities and upkeep – and can cancel costly vacancy insurance as their risks of loss plummet with home manager occupancy. For maximum peace of mind, Showhomes carries millions of dollars in Lloyd's of London and other insurance protection on each home, or "Showhome," under management.

Showhomes holds that virtually any vacant house can be transformed when professionally staged, lightly lived in and impeccably maintained. Those subtle signs of life –food in the pantry, clothes in the closet– appeal strongly to buyers. Operations manager Fritz Hubig noted, "Showhomes are short-term, however, as beautiful, functioning homes, they have essence that replaces distress [of vacant houses].  There's positive energy that traditional home staging, while much more expensive, simply cannot duplicate."

Show homes home staging is a rapidly expanding franchise system with 75 offices in 25 states, serving several prominent upscale communities including nearby McLean, Virginia. Over the past few years, Show homes posted record revenues while helping thousands of homeowners sell in a tough market. The franchisor has been profiled by dozens of media outlets including Oprah, HGTV, Travel Channel, CNN, FOX, ABC, CBS, NBC, NPR, Money, The Wall Street Journal, The New York Times and USA Today.

About Showhomes

Since its founding in 1986, Showhomes' proven business model has helped Realtors® and homeowners sell more than 25,000 residential properties worth more than $8.5 billion, simply by turning high-end vacant houses into valued, cared for homes.